Skip to main content
Try Wikispaces Classroom now.
Brand new from Wikispaces.
Marketing Experience Economy
Pages and Files
Add "All Pages"
1. Group-based presentation on a topic selected for that week
(20 minutes with 20 minutes discussion, 15%. Complete by April 19th). Groups of 2-3. The handout for this is below:
Assignment 1 Guidelines.pdf
The timetable for the presentations:
Stretchy Pants, Oreos
Oasis, Dream Team
Don’t swallow magnets, Point Blank
Feel Goods, Group X (Cheng, Regan, Owens)
Dutch Masters, Goople
2. Reading report on one of the academic articles listed in the Course Overview
(1500 words, 25%. Complete by March 7. Valid articles marked by asterisk). Either individually or in pairs, in a way that mirrors or contests the ideas presented in the lecture classes.
Assignment 2 Guidelines.pdf
3. Essay Plan outlining proposal and methodology for final essay
(2-3 pages, 10%. Hand in April 4.)
Assignment 3 Essay Plan.pdf
4. Final essay on an approved topic, building upon previous assignments
(2,000-3,000 words, 40%. Hand in on April 18.)
Assignment 4 Handout.pdf
5. Class Participation
(including attendance and active discussion, 10%)
Handouts will be made available online several weeks in advance of the assignment deadlines, and a portion of preceding classes will address the upcoming assignment.
help on how to format text
Turn off "Getting Started"